Crafting Brand and UX Design for DTC Online Shops
Most founders and marketers are unaware of how a user-friendly website—or the lack thereof—can make or break the online shopping experience. I explore these issues and provide simple, actionable solutions to get started.

mega Menu mistakes
How unresponsive elements or misleading elements can lead to frustration, confusion, and even drop-offs.

What your online shop really says about your brand
Why first impressions matter. Your online shop will determine if you gain or lose new or returning customers.